Set Up and Publish a Beef or Animal Buyer Marketplace

Navigate to Landing Page.

Select Buyer Marketplace to begin setup.

Confirm you are in the correct marketplace area before making changes.

Link the producer that matches your in-house operation or the farm that is actually selling the animals.

Enter the producer name and connect it to the marketplace.

Verify that the linked producer will use the existing Stripe payout account, contact information, pricing, and account details.

If you are not selling your own raised/finished animals, do not link a producer in this way.

After linking, confirm the producer is attached successfully.

Understand that this producer becomes the preferred producer moving forward.

Verify the marketplace is now ready to list buyers under this producer.

Copy or upload the following items to the producer profile as needed:

Add a short bio that describes the farm.

Example bio: Grass-fed farm serving the community.

Add highlights such as:

Choose up to five farms that you personally vouch for.

Select the badge type for each featured farm:

Decide whether to show animals from all producers at your facility.

If you want only approved producers visible, turn this setting off.

Confirm that:

Open Marketplace defaults after saving producer settings.

Set default listing rules for animals, including:

Add default marketing descriptions for each species, such as:

Repeat the same setup for other species, such as hogs.

Save the defaults so they appear automatically on future listings.

Check that all contact information is accurate and professional.

Open the Buyer Marketplace preview to confirm how the public page appears.

Verify the marketplace layout, branding, and listing sections display correctly.

If no animals are available yet, confirm the page still loads properly and is ready for listings.

Go to the Animals area.

Schedule the job for the animal you want to sell.

You may either:

Enter identifying details such as the tag number if needed.

Confirm the animal is scheduled but not yet assigned if you are preparing it for listing.

In the Animals list, filter by Scheduled.

Review animals that are scheduled but not yet assigned.

Open each animal and confirm the seller type is correct:

Confirm payments route to your Stripe account.

Save the animal and select List or Save and List to publish it to the marketplace.

Review any incoming split or purchase requests.

Match the buyer request to the correct animal listing.

Attach the request directly to the animal so the buyer can proceed.

If the request was created by you for testing, do not place it as a real buyer order.

Use buyer leads from actual customers to complete this step.

Open the marketplace listing to confirm the public view.

Check that buyers can:

Confirm the listing displays correctly and matches the default settings you configured.

Return to the Buyer Marketplace page to confirm animals are visible for sale.

Verify the correct number of animals appears on the page.

Confirm ads can begin running once listings are active.

If a buyer wants future availability updates, use the Notify Me option so they receive an alert when a new animal type is listed.

Only link a producer if it is the correct in-house or owned operation; linking the wrong producer can route payouts and contact details incorrectly.

Double-check Stripe payout settings before publishing any animal for sale.

If you do not want animals from other producers shown on your public page, disable the setting that displays all producers at your facility.

Make sure scheduled animals are correctly assigned before listing them to avoid publishing incomplete or inaccurate information.

Do not attach test or self-submitted requests as real buyer orders.

Prepare producer branding assets in advance: logo, banner, thumbnail, bio, and highlights.

Save marketplace defaults once so future animal listings populate automatically.

Use consistent descriptions for each species to reduce repetitive setup work.

Filter by Scheduled animals when listing to quickly find animals ready to publish.

Review the public marketplace preview after each major setup change to catch issues early.

Use featured farm settings to promote trusted partners without manually re-entering their details each time.